Rénard team reviewing digital campaign performance together

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Digital Advertising

Ads that find the people already looking for you.

Paid search, programmatic, retargeting, and paid social — planned, built, and measured by one team in Tyler. No handoffs, no mystery invoices.

Where the money goes Section I

Every dollar aimed at someone already in-market.

We buy intent, not impressions. That means the searches your buyers actually type, and display in front of people who are genuinely shopping.

Cost Per Lead Over Time

Before Rénard   After Rénard

Month 1Month 3Month 6

Wasted Spend

0-33 Low   34-66 Medium   67-100 High

68%

Recovered

Most accounts leak money in the same four places.

Broad keywords nobody vetted. Audiences that overlap and bid against each other. Retargeting that runs for ninety days after someone bought. Budget sitting in a campaign that stopped working in March. The audit finds them; the rebuild fixes them.

Get your account audited →

Paid Search (PPC)

Bids on high-intent searches, not vanity keywords. We build the structure and tune it weekly.

Programmatic Display

Reach buyers across the open web while they research, at a price set by real-time auction.

Retargeting

Brings back the visitors who left without converting — without haunting them for months.

Paid Social

Meta, LinkedIn, and TikTok campaigns aimed at the segments that actually buy from you.

The creative Section II

The click is won or lost in the creative.

Targeting puts the ad in front of the right person. Everything after that is craft — and ours is produced in-house, not farmed out.

One asset stretched to fit every placement is how budgets die.

A square that works on Instagram gets cropped into nonsense on YouTube. We build each cut for where it runs, then send the click somewhere that keeps the promise the ad made. When a variant wins, we can have the next round shot and live inside a week.

See recent work →

Live Variants

6 cuts across 4 placementsEach built for where it runs

Variant B leading, day 9Budget already shifting to it

87

Creative Score

Key factors

Thumb-stop rateHolds attention past 3 seconds

Watch-through64% finish the 15-second cut

FatigueRefresh due in 11 days

Ad Creative Studio

Static, motion, and video built for each placement instead of one file squeezed into all of them.

Landing Pages

The ad and the page make the same promise, so the click doesn’t die on arrival.

A/B Testing

Variants run against each other and the budget follows whichever one wins.

Video & Motion

In-house production means a new cut takes days, not a month of vendor emails.

Fully-managed digital advertising

Hand us the account. We’ll hand back the wins.

We audit what you’re running, rebuild the structure, produce the creative, and report back in sentences you can actually use.

Let us handle it
The proof Section III

Reporting you could hand to your board.

Plain-English numbers that tie spend to pipeline. No dashboard nobody opens, no metric chosen because it flatters the agency.

Where Leads Start

Search42%
Social31%
Display27%
$38

Cost Per Lead

Key factors

Down from $104First 90 days on the rebuild

Tracked server-sideSurvives the next privacy change

Display pacing hotBudget moving to search this week

If we can’t tie it to a lead, we don’t count it as a win.

Impressions and clicks are inputs, not outcomes. We track what a lead costs, which channel started the conversation, and where the money would work harder — then we move it while the month is still young enough to matter. You get it in a monthly call, in sentences, from the person who runs your account.

Ask us what to measure →

Conversion Tracking

Server-side tracking set up properly, so your numbers survive the next privacy change.

Live Dashboards

Spend, leads, and cost per result whenever you want them — not just at month end.

Budget Pacing

Money moves toward what’s working mid-flight, instead of after the quarter closes.

Attribution

Know which channel started the conversation, not just which one grabbed the last click.

Customer Proof Explore case studies

Real budgets. Real results.

See how Texas brands turned an ad budget they couldn’t explain into pipeline they can point at.

Rénard team walking a client through campaign results

See why brands keep their spend with Rénard.

Get the audit →
3.2×

average return on ad spend across engagements

68%

of wasted spend recovered in the first 90 days

200+

brands across Texas and beyond grow with Rénard

Jewels by Jacob REESE CASA for Children MERIDIAN Lumen & Co
Common questions Section IV

The questions we get on the first call.

Straight answers, including the ones that aren’t in our favour.

How much should we spend on digital advertising?

It depends on what a customer is worth to you and how many you can handle. Most of our clients start somewhere between $3,000 and $15,000 a month in media, and we would rather start smaller and scale what works than talk you into a number you’ll resent in ninety days. The audit tells you what the market costs before you commit.

How fast will we see results?

Paid search can produce leads the first week, because you’re buying demand that already exists. Programmatic and paid social take longer — usually 30 to 60 days before the data is honest enough to optimise against. Anyone promising a transformation in two weeks is selling you the first week and hoping you don’t check the second.

Do we have to sign a long contract?

No. We work month to month after an initial 90-day build, because that’s how long it honestly takes to rebuild an account and get clean data out of it. If we’re not earning the retainer after that, you shouldn’t be locked in — and we’d rather you leave than stay resentful.

Who owns the ad accounts and the data?

You do. Always. We build inside your Google Ads and Meta accounts, not a Rénard-owned shell, so the history, the audiences, and the conversion data stay with you if we ever part ways. Agencies that hold your account hostage are telling you something about their confidence.

How is your fee structured?

A flat management fee, agreed up front, separate from your media spend. We don’t take a percentage of ad spend, because that pays us to spend more rather than to spend well. You see exactly what goes to the platforms and exactly what goes to us.

Can you work with our in-house marketing team?

Often that’s the best setup. Your team knows the customers and the calendar; we bring the media buying, the production, and the reporting rhythm. We’ll take as much or as little as makes sense — some clients hand us everything, others just use us for the paid side.

What if our ads are already running well?

Then we’ll tell you that. The audit is free and it isn’t a sales trap — a few times a year we look at an account and say it’s in decent shape and here are three small fixes, no charge. Knowing your baseline is worth a week either way.

Do you do the creative too, or just the buying?

Both, in-house. Video, photography, and design are produced by the same team that buys your media, which is why a losing variant can be replaced in days. See the creative section above for how that works.

Still have a question?Ask us on the call — it’s free, and there’s no pitch waiting at the end.

Talk to a human

200+ happy clients★★★★★ Based on 4.9/5 reviewsG2

Find out where your ad spend is leaking.

The audit is free and takes about a week. You’ll get a straight read on what’s working, what’s wasted, and what we’d fix first — whether or not you hire us.