HomeHow It Works
✦How It Works
Reputation and results.
A boutique agency that becomes your marketing department. We analyse, plan, shoot, place, and run the whole thing — so the one marketing director has an entire team behind them.
Four steps. It starts with listening, not a pitch.
Nobody sells you a package on day one. We find out what you’re trying to do, look at what’s already been tried, and build the plan from what the data says.
The CNA
Client Needs Analysis. Your goals, what’s worked, what hasn’t, and an honest look at the numbers behind both.
Step oneThe data
Full analysis of the audience — who’s actually buying, who should be, and where their attention really is.
Step twoThe plan
A custom marketing plan built for your business. Not a retainer tier with your logo dropped into it.
Step threeWe run it
We shoot it, place it, publish it, and report on it. You approve; we handle everything after that.
OngoingFull service means we make it and we place it.
Two halves of the same plan. We shoot the commercial and then we buy the airtime it runs in — so nobody’s briefing a stranger and nobody’s marking anybody up.
Half one
Production & Placement
We write it, shoot it, cut it, and then put it where the audience analysis says your customers actually are — screens, radio, roadside, and print.
One crew, one buy, one invoice — and the spot is built for the schedule it runs on.
Half two
Everything Digital
The part that catches them after the spot, and the part that’s there when they go looking. Built and run by the same team, in your accounts.
Every ad you run ends up on a page. We build the page too.
You’re one person with a department’s worth of work.
Most of our clients have exactly one marketing manager or director. The job description says “strategy.” The week actually contains a photoshoot, a rate negotiation, and a website nobody can log into.
We become the department
You stay the strategist. We do the rest.
You keep the part only you can do — you know the business, the board, and what’s actually achievable this quarter. We take the eleven jobs underneath it that would otherwise need eleven hires.
- One team for media, production, digital, and design
- You approve; we brief, book, shoot, ship, and chase
- Reporting written for you to forward upward, not decode
team behind the one person doing marketing
vendors for you to chase on a Friday
Reputation & results
Two things, and they’re in that order.
Results without reputation is a quarter of good numbers followed by a brand nobody trusts. Reputation without results is a nice logo and a bad year. The plan is built to move both, and the report shows both.
- What it earned — leads, calls, and revenue by source
- What it built — search visibility, reviews, share of voice
- What we’d change next month, and why
reputation and results, in one monthly report
fee — never a percentage of your media spend
The CNA Is Free
The needs analysis costs nothing and you keep it, whether or not you hire us.
Made Here
The commercial, the artwork, the site, the posts. Nothing farmed out and marked up.
You Own It
Accounts, footage, artwork, site, data. Leave whenever you like and it all goes with you.
Woman-Owned
Owned and run by a woman, which for some of our clients matters on the supplier form too.
The brands who let us run it.
Boutique doesn’t mean small work. It means you get the people whose names are on the door.
See what the CNA turns up.
Book yours →steps from first call to a plan you own
years of production and placement, since 1977
brands across Texas and beyond grow with Rénard
200+ happy clients★★★★★ Based on 4.9/5 reviewsG2
Step one is a conversation, not a contract.
Book the Client Needs Analysis. Tell us the goal, show us what’s been tried, and we’ll come back with what the data says — free, and yours to keep either way.