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✦AI-Powered SEO
Being on page one matters less than being in the answer.
People stopped scrolling ten blue links and started asking. We get you cited by the machines doing the answering — and still ranked for the searches that pay.
Your next customer asked a robot, and it didn’t mention you.
Half of searches now end without a click, because the answer arrives before the results do. Ranking fourth for a question nobody clicks is not a position — it’s a rounding error.
Brand Visibility Over Time
CompetitorYou
Month 1Month 3Month 6
AI Visibility
0–33 Low34–66 Med67–100 High
There are two search engines now, and one of them doesn’t show a list.
When someone asks ChatGPT or Google’s AI overview who does commercial roofing in Tyler, it names two or three businesses in a sentence. There’s no page two to be on. Either the model has read enough about you, from enough places it trusts, to say your name — or you don’t exist in that conversation at all.
Ask what it says about you →Answer Engine Optimisation
Getting named by ChatGPT, Gemini, and AI Overviews when someone asks who does what you do.
Local Search
The map pack still sends the phone calls. Profile, reviews, citations, and the boring accuracy work.
Content That Answers
Pages written to answer the question directly, because that’s what gets quoted back.
Technical SEO
Speed, structure, and schema — so both kinds of crawler can actually read the site.
How a machine decides to say your name.
Nobody has the algorithm. But the pattern is consistent enough to work with — and it looks a lot like being genuinely well known.
01
Be readable
Clean structure, schema, fast pages. If a crawler can’t parse it, no model will ever learn it.
Foundation02
Answer plainly
Pages that answer one real question in the first paragraph — the format that gets quoted.
Content03
Be corroborated
Directories, press, reviews, and mentions that agree on the same facts about you.
Trust04
Be consistent
Same name, address, hours, and claims everywhere. Contradictions make a model hedge.
Accuracy05
Watch & adjust
We ask the models what they say about you each month, and fix whatever’s wrong or missing.
MonthlyRankings are a vanity metric with a spreadsheet.
Position three on a keyword nobody buys from is worth nothing. We report the traffic that turned into money, and where it came from.
Nobody ever paid an invoice with a keyword ranking.
Every SEO report in America opens with a green arrow next to a list of keywords. Ours opens with revenue by source, because that’s the only line that answers the question you actually asked, which was whether this is worth what you’re paying for it. Sometimes the answer is that your organic traffic is fine and your problem is the page it lands on.
Ask what we’d report →Revenue by Source
Last 90 days
Organic search$10,220
AI assistants$8,410
Map pack$5,800
Referrals$3,990
Direct$2,008
Cited In Answers
AbsentMentionedCited
Revenue by Source
What each channel earned, not what it ranked. The first page of every report we send.
Prompt Tracking
We ask the assistants the same questions monthly and log whether you’re named, and where.
Share of Answer
How often you appear versus the three competitors you’d name if we asked.
A Report You’ll Read
One page, plain English, monthly. No 40-tab export nobody opens twice.
The medium changed. Being worth mentioning didn’t.
We’ve spent forty-nine years making East Texas businesses the name people bring up first. The machines are just the newest thing doing the bringing up.
See where you stand in the answers.
Get the audit →74%
of tracked prompts naming our clients by month six
49
years making this market’s names worth mentioning
200+
brands across Texas and beyond grow with Rénard
Jewels by Jacob
REESE
CASA for Children
MERIDIAN
Lumen & Co
The questions we get on the first call.
Straight answers, including the ones that aren’t in our favour.
Is “AI SEO” just SEO with a new label?
Mostly, and we’d rather say so than pretend we’ve invented a science. The foundations — readable pages, real answers, other sites vouching for you — are what they’ve always been. What’s genuinely new is that the answer now arrives without a list of links, so being mentioned matters more than being ranked, and we measure it directly instead of hoping.
Can you guarantee ChatGPT will recommend us?
No, and nobody can. There’s no submission form and no ad slot — the model repeats what the internet appears to agree on. We can make you the most obvious, best-corroborated answer to your question, and then we measure whether it worked. Anyone promising more than that is inventing it.
How long does it take?
Local and technical fixes can move within weeks. Being named in AI answers takes longer — usually three to six months, because the models need to see the corroboration settle across sources. It’s the slowest thing we sell and the hardest for a competitor to undo once you’ve got it.
What does it cost?
Typically $1,500–$5,000 a month depending on how much content and technical work the site needs up front. It’s a flat fee. If the honest answer is that you need three fixes and no retainer, we’ll tell you that on the audit call and you can go do them.
Do we still need Google rankings?
Very much so. Traditional search still sends most of the traffic and nearly all of the ready-to-buy clicks, and the map pack still rings the phone. The two aren’t rivals — the same work that earns a ranking is what teaches a model to name you. Anyone telling you to abandon Google for AI is selling a newsletter.
Will you write the content with AI?
We use it to research and draft, and a person rewrites it. Pages that read like a machine wrote them get treated like it by both readers and rankings — and there’s a particular irony in trying to win AI citations with text no human bothered to check.
What if our site is genuinely bad?
Then we fix that first, and we’ll say so on the call rather than take a retainer to optimise a site that can’t convert. There’s no point being the answer to a question if the page people land on then talks them out of it.
Who owns the content and the data?
You do. The pages, the tracking, the search console access, all of it. We work inside your accounts, not a Rénard-owned shell, so if we part ways you keep the site, the rankings, and the history that took months to build.
Still have a question?Ask us on the call — it’s free, and there’s no pitch waiting at the end.
Talk to a human200+ happy clients★★★★★ Based on 4.9/5 reviewsG2
Let’s ask the robots about you.
Tell us the three questions a customer would type. We’ll run them through ChatGPT, Gemini, and Google and send you exactly what came back — free, flattering or not.